Correios de Cabo Verde

Cabo Verde is one of the most stable countries in Africa in terms of socio-politics. With a population of slightly more than 540,000 the country boasts one of the highest literacy rates (90%). It is to be noted that the diaspora is larger than the local population which can play an important role in the money remittance and e-commerce sectors. Due to the lack of mineral resources the nation has rather successfully developed its services and tourism industries. The national post is one of the oldest companies serving the local population, with a history of more than 160 years. Following the independence of the country in 1975 the UPU membership was signed in the year of 1976. The Postal and Telecommunication services were formalized into a Public Company in 1981 and later splitted into separate companies in 1995, giving birth to Correios de Cabo Verde SARL, which is the legal entity currently operating the postal services.

E-Commerce Context:

Cabo Verde is a small market with about 560,000 population but both the internet penetration rate and the social media rate is at 62% of the total population and both segments are growing by 10% per year. As for the Mobile connections the penetration has surpassed the 100% bar. It is to be noted that more than half of the population in Cabo Verde has a credit card, second only to Gabon which is leading the African continent in terms of consumer card adoption with a rate of 62% of the population. Unfortunately, there seem to be limited door delivery service in Cabo Verde making B2C e-commerce rather difficult as buyers need to use a PO Box.

Local E-Commerce Champions (Alexa Ranking)

Global E-Marketplaces Presence of local sellers (Benchmark with Thailand)